Gabriella Gonzales
EDUCATION
University of Texas at Austin
- Bachelor of Journalism
Palo Alto College
- Associate of Arts in Liberal Arts
- Associate of Science in Engineering
Pleasanton High School
- HS Diploma, Valedictorian
Newspaper Editor, State-level UIL Writing Competitor,
Visual Art Scholastic Event (VASE) Competitor
Additional Education:
University of Texas at San Antonio
- Mechanical Engineering
Studied at the junior class level
EXPERIENCE
Marketing & Development Lead — GGC Engineers, Inc., San Antonio, TX Sep. 2025 to Present
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Lead marketing and business development initiatives, including drafting Statements of Qualifications (SOQs), Requests for Qualifications (RFQs), resumes and proposals for projects.
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Create and maintain marketing collateral, resumes, project sheets, and company portfolios.
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Designed and manage the company website, SEO strategy, social media and digital content to enhance brand visibility and support client engagement.
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Develop detailed engineering plans using MicroStation, GEOPak, OpenRoads, and Bluebeam.
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Support project delivery with accurate plan production, documentation, and design revisions.
Freelance Writer — Remote Sep. 2019 to Present
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Produced SEO writing, website content, blog articles, and multimedia projects for a range of clients including startups, media groups, and creative agencies.
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Wrote financial literacy blog content for Querido Dinero, was the SEO writer/editor for Leads Innovative digital marketing agency, and more — viewable on my website above.
Podcast Production Intern — Yumlish, Remote Jan. 2025 to Jun. 2025
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Edited podcasts using Adobe Audition and Descript to ensure high-quality audio and professional sound by cutting filler content, adjusting levels, and adding intros/outros.
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Published audio episodes to the show’s official Spotify channel.
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Edited video episodes using Adobe Premiere Pro and published to YouTube.
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Collaborated with hosts and team members to align editing style with the podcast’s tone and audience expectations.
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Monitored podcast and content analytics to identify audience trends and recommended content and distribution enhancements aligned with brand voice to strengthen engagement and reach.
Engineering Designer II — GGC Engineers, Inc., San Antonio, TX Aug. 2022 to Jan. 2024
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Produced civil engineering designs for transportation and land development projects, integrating MicroStaion, GEOPak, OpenRoads and Bluebeam.
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Collaborated with project teams to complete large-scale infrastructure designs, ensuring quality and compliance with client standards, and led revisions that improved design accuracy.
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Assisted in drafting Statements of Qualifications (SOQs), Requests for Qualifications (RFQs), resumes and proposals for projects.
Intern & Designer I — Dannenbaum Engineering, San Antonio, TX Apr. 2016 to Mar. 2022
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Produced civil engineering designs for transportation and land development projects, integrating MicroStaion, GEOPak, OpenRoads and Bluebeam.
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Assisted with field inspections and documentation, the preparation of technical reports and project specifications, enhancing overall project workflows.
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Promoted to Designer I due to exceptional performance and design proficiency.
Retail Assoc. & Assistant Mgr. — Victoria’s Secret & Bealls, TX Oct. 2014 to Jun. 2016
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Delivered exceptional customer service in fast-paced retail environments, assisting with sales, merchandising, and daily operations to drive revenue and customer satisfaction.
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Trained and supervised new team members, managed opening and closing procedures, and supported inventory control as an Assistant Manager, contributing to store efficiency.
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Bealls Employee of the Quarter, Fall 2014 & Employee of the Year, 2014
CREATIVE PROJECTS
SA Business Beat
Founder, Writer & Content Creator — 2025
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Built a multi-platform project including a branded Instagram and website series featuring stories about small business owners in San Antonio through original reporting, photography and social media content.
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Conducted interviews, wrote and edited feature articles, designed social graphics and web visuals, and produced engaging Instagram content.
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Developed and managed the project’s social media and content strategy.
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Built & continue to update the website on Wix to publish written stories/visual content.
Lifestyle News Articles
Journalist — 2025
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Pitched a story, researched background information, interviewed sources and captured high-quality photos to accompany written content
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Drafted articles under deadline, reported to an editor and revised copy based on feedback.
Health and Fitness Podcast
Host and Producer — 2024
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Developed an educational podcast exploring fitness trends and health, interviewing professionals like registered dietitians and fitness experts.
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Utilized Adobe Audition for editing and promoted, growing the podcast's listener base.
Short Documentary
Videographer and Editor — 2023
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Pitched a story, captured video footage, and interviewed sources for an original video project.
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Edited the video using Adobe Premiere Pro, creating a cohesive and impactful narrative.
SKILLS AND INTERESTS
Skills:
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Writing & Editing: AP Style, SEO Writing, News Writing, Creative Writing, Copyediting, Content Development
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Digital Media & Social Platforms: X, Facebook, LinkedIn, TikTok, Instagram, Threads, Snapchat, YouTube
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Podcast Production & Audio Editing: Adobe Audition, Descript, SquadCast, Spotify for Creators
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Video, Photography & Visual Content: Adobe Premiere Pro, Lightroom, Photoshop, InDesign, Canva
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Web & SEO: Duda, Wix, Surfer SEO; website content management and optimization
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Analytics & Performance Tracking: Content performance analysis, audience insights, engagement metrics
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Collaboration & Project Tools: Slack, Google Workspace, Microsoft Office, Microsoft Teams, Monday.com
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Engineering & Technical Software: MicroStation, GEOPak, OpenRoads, Bluebeam
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Additional Tools: Adobe Pro, Excel, R Programming Language
Interests:
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Writing
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Photography
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Video editing
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Podcast production
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Health and fitness
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Pop culture & entertainment
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Personal finance
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Real estate
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Civil Engineering & AEC Industries